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SGF

Capacity. Planning is open. Company implementation is full — join the waitlist.

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How we work

We come in and see how you work.

We come in. We see the work. We stand up Inbox, Ops, and Follow-up on one shared computer. Planning is open. Full implementation is waitlist-only.

In plain language

How this makes a normal week easier — and keeps you from falling behind.

We come in, see what you do, talk through your processes, and find the slow jobs AI should take — so the company does not fall behind in this new world. Here is what that looks like in a normal week.

  1. S

    Simple

    If a person who does the real work cannot use it on a Tuesday, it is not done. No science-fair stack.

  2. G

    Generative

    The AI types, files, follows up, and drafts. People decide. The bot does the swivel-chair work.

  3. F

    Foundation

    One place the business actually lives — so the company is not stuck in a notebook, an inbox, or one person's head.

How we set it up

  1. 01

    We come in and see what you do

    Not a survey. We watch a real week: quotes, orders, inbox, meetings — how the company actually runs.

  2. 02

    We talk through your processes

    Who does what, where it stalls, what gets retyped. You already know the pain. We write it down so it can be fixed.

  3. 03

    We find the slow work AI should take

    The jobs that eat hours and do not make money. Those get a bot. The work that needs a person stays with a person.

  4. 04

    We set it up so you don’t fall behind

    Grok, Claude, ChatGPT, and Grok Bot on the stack you already have. Then we show the team the handoff — before the rest of the market leaves you behind.

What gets easier

  • The inbox

    Now. The same reply, typed by hand, forty times a week.

    After. The bot drafts it from the last quote. You tap send.

  • Meetings

    Now. A recording nobody opens. Action items live in someone’s memory.

    After. Notes become a task on the right person, in the system you already use.

  • “Where is that?”

    Now. A hunt through texts, email, and a spreadsheet with three versions.

    After. One place to look. The order, the quote, the next step — already there.

  • Follow-ups

    Now. They live in one person’s head. If that person is out, they die.

    After. The bot nudges. You close. Nothing waits on memory.

  • A new hire

    Now. Two weeks of shadowing to learn “how we do it here.”

    After. The steps are in the system. They start on the work, not the folklore.

  • Your week

    Now. Busy work until 7pm. The work that makes money waits.

    After. The bots take the swivel-chair. You spend the hours on customers and cash.

How it protects the business

  • The company is not in one laptop

    Quotes, customers, and “how we do it” live in the system — not in a departing employee’s inbox.

  • Customer lists stay yours

    People stop pasting private data into a random chat. The bot works inside your tools, on the records you already own.

  • Each bot only sees its job

    Sales does not get the whole books. A client does not see another client. Permissions are the product, not an afterthought.

  • Someone is out. The work is not

    Sick day, vacation, a person leaving. The next step is still in the record. The business does not pause.

What we actually install

Three named agents. One shared computer.

Grok Bot is xAI’s always-on agents. One bot, one job. Three bots run three jobs at once. They share a cloud computer. They pass files and records. They message each other. You are not the middleman. You spend the hours making money.

  • One bot, one job

    Inbox. Ops. Follow-up. Not one chatbot pretending to be the company.

  • They run at the same time

    Three jobs, one computer. A lead does not wait for someone to copy it from mail to the base.

  • They pass the work

    Files, records, a short message between bots. The human is not the swivel-chair.

  • Signed into what you already run

    Airtable, HubSpot, Slack, the inbox, meeting notes. We do not rip out what works. Outbound stays a draft until a named yes.

Typical first three

  1. Inbox

    Mail and forms become records. Qualify. Route. Draft the first reply.

  2. Ops

    Dispatch, exceptions, the book. Real capacity. Emergencies escalate.

  3. Follow-up

    The next text, the next RO, the declined estimate. Draft until a named person says send.

Overhead view of a workshop table with notebooks and process maps.

Open now

Planning and guidance

We come in, see what you do, and write the plan — then sit with your team while they learn the handoff so busy work leaves their week.

  • Written architecture and a sequenced plan
  • Weekly working sessions, reviews, and unblocking
  • Your operators keep the knowledge in-house
  • Typical 8–16 weeks, lighter hours, deeper enablement

Best for. Companies that want to own the system — from a growing team to a large organization — and need to start now.

A quiet control room at night with monitors showing soft abstract light.

Waitlist

We build the project

Full implementation for company-scale work — mid-market through large organizations. Currently waitlisted. We still write the architecture so you are ready when a slot opens.

  • Diagnostic and architecture while you wait
  • A build slot when one opens
  • Agents, Airtable, Noloco, and the connections at volume
  • Training, docs, and a clean handoff

Best for. Companies that need SGF and our London partners on the keyboard — including large jobs with real volume.

A small home office desk at dusk, laptop and notebook in mixed warm and teal light.

Open now

Operator setup

One person running a real company. We set up the models, notes, and stack — built to take more people later, not a toy.

  • Grok, Claude, ChatGPT on the jobs you already do
  • Granola or Circleback so meetings become tasks
  • Notion or Airtable as a source of truth that can grow
  • Typical 3–10 days. You leave knowing how to run it

Best for. Founders and operators who are the bottleneck today, including companies that will scale past that.

Shared sequence

We start with your work. Every time.

  1. 01

    Come in and see the work

    We sit with the people who do it. Quotes, orders, inbox, meetings. What you actually do — not what the org chart says.

  2. 02

    Talk through the processes

    How work moves, where it stalls, what gets retyped. We name the time-consuming jobs out loud so they can be handed off.

  3. 03

    Find where AI takes the slow jobs

    Follow-ups, filing, “where is that,” the same reply forty times. Those go to Grok Bot. People keep the work that makes money.

  4. 04

    Set it up so you don’t fall behind

    Grok, Claude, and ChatGPT on the stack you already run. Training so the team owns the handoff. The point is not a demo. The point is not getting left behind.

How we roll it out

Ninety days. One pilot first.

Dealer missed-call, or trades after-hours. Shadow only at the start. Outbound never ships without a named yes.

  1. Days 0–30

    One pilot. Shadow only.

    Dealer missed-call rescue, or trades after-hours voice. No outbound. We watch it work next to the team.

  2. Days 31–60

    Booking rules. Approve queue. Waitlist.

    The bot can book against real hours and hold a waitlist. A person still approves what goes out. Weekly coaching.

  3. Days 61–90

    Optional outbound. One system, if ready.

    Declined-service or declined-estimate drafts may send after a named yes. Connect one CRM, DMS, or field system if the pilot is clean.

Compare

Who does what

WorkPlanningWaitlist buildOperator
AvailabilityOpen nowWaitlistOpen now
Who it is forA growing companyMid-market to large jobsA founder or operator
DiagnosticSGFSGFSGF, short
What we set upArchitecture you executeThe full system at company scaleModels, notes, a stack that can grow
Keyboard timeYours, coachedOursMostly ours, then yours
Typical span8–16 weeks6–12 weeks after a slot3–10 days

Questions

Straight answers

What does SGF stand for?
Simple Generative Foundation. Simple: a person who does the work can run it. Generative: the AI files, drafts, and follows up so people can decide. Foundation: one place the business lives, so it is not stuck in an inbox or one person’s head.
Do you only work in Airtable, Noloco, and Notion?
No. Airtable is one system of record. We also work in SmartSuite, Coda, Monday, ClickUp, and Sheets. If ChatGPT has a connector for it, we can hook it up for ChatGPT, Gemini, Claude, and Grok Bot: Gmail, Drive, Calendar, Dropbox, Box, GitHub, GitLab, Figma, Canva, HubSpot, Salesforce, Zoho, Dynamics, GoHighLevel, Gong, Slack, Discord, Linear, Jira, Asana, Trello, and the rest. We do not start by ripping out what works.
Can you connect Granola or Circleback?
Yes. Meeting notes should become work. We connect Granola, Circleback, Fireflies, Fathom, and Zoom so actions, recaps, and CRM updates land in Airtable, Notion, HubSpot, or Linear — not in another transcript tab.
Can you connect HubSpot?
Yes. HubSpot stays the CRM. We connect it so agents can update records, and so the work that follows a deal — delivery, exceptions, portals — lives in Airtable and Noloco instead of a pile of HubSpot tasks.
What is Grok Bot setup?
Grok Bot is xAI’s always-on agents. One bot, one job. Three bots run three jobs at once on one shared cloud computer. They pass files and records. They message each other so you are not the middleman. Typical first three: Inbox, Ops, Follow-up. Signed into Airtable, HubSpot, Slack, mail, meeting notes. We do not rip out what works. Shadow first. Outbound never ships without a named yes.
How do the bots work together?
They share a computer. Inbox files the lead. Ops books it. Follow-up drafts the next text. They pass the record. You are not copying between tabs. People keep the work that makes money.
Which AI do you use?
Grok Bot for the agents that do the work. The three models we suggest today are Grok, Claude, and ChatGPT. Gemini if you already live in Google. Coming soon: a private in-home or on-site server so the AI runs on hardware you own.
Where are you based?
SGF is in Kingsland, Georgia. We work with a London practice of Airtable and Noloco specialists — some of the strongest operators on those platforms. The work is remote-first; the stack is the same whether you are in Georgia, London, or anywhere else.
What size companies do you work with?
From a single operator to a large organization. We take company work: mid-market, multi-site, and bigger jobs with Airtable, Noloco, HubSpot, and the models already in play.
Can you just train our team instead of building it?
Yes — that is what is open now. We still do the diagnostic and the architecture. Then we coach the build so the knowledge stays in your company.
Can you build it for us?
Done-for-you implementation is currently full. Join the waitlist and we will start with a plan so you are ready when a slot opens. Planning and guidance are available now.
How do we start?
We come in and see what you do. We talk through your processes. Then we find the time-consuming jobs AI should take so you don’t fall behind. Leave your information, or run the planner first. We reply with a call.
Can we run AI on our own server?
Coming soon. Private in-home or on-site servers so the model runs on hardware you own and the data never leaves the building. Not for sale yet — join the waitlist on the contact form.
Do you work with car dealerships?
Yes. After-hours and overflow inbound, first reply on internet leads with live inventory, missed-call rescue in fixed-ops, and service-retention drafts. Outbound only after a named human yes. We start with one pilot — usually missed-call — not a full AI OS on day one.
Do you work with plumbers and the trades?
Yes. HVAC, plumbing, electrical, roofing, general contractors. After-hours voice booked against real capacity, a call/text receptionist, calendar booking, estimate follow-up as drafts, and a waitlist that does not send until a person approves.
Will this replace our staff?
No. We sell an operating system: role contracts, named-yes gates, a 90-day sequence, weekly coaching. People keep negotiation, emergencies, and complaints. The bots take intake, qualify, book or request, and escalate.
Can the bot send texts and emails on its own?
Inbound answer and book stays inside approved scripts. Outbound SMS and email stay drafts until a named human says yes. Hang-up text-backs and “slot opened” waitlist notes are drafts until that yes.

Start

Three named agents. One shared computer.

Inbox, Ops, Follow-up. They pass the record. You are not the middleman. Planning is open. Implementation is waitlisted.